Personal Branding
This is the branding I came up with for myself. I had so much fun creating my brand and am happy with how it came out. It truly represents who I am as a designer.
KEYWORDS Modern, Contemporary, Bright, Clean, Minimal
MOOD & INSPIRATION
This was the initial mood board I created before jumping into logo sketches. I have always been drawn to this type of design. I love how simple but eye-catching it is, and definitely wanted to incorporate that style into my own brand.
LOGO IDEATION & FINAL LOGO
On the left is the final logo and on the right were some different explorations. I tried to be very playful in my approach and tried to think of different ways I could connect the M and E. I decided on my logo because I felt it was unique and had a bit of motion to it which I liked.
COLOR & TYPOGRAPHY
For type, I wanted to go with something that was a bit wider and bold so I chose Termina. I also chose Proxima Nova Condensed for body text because I felt it complimented it quite well. As for color I wanted to be pretty minimal with it and just stick with black, white, and a bright lime green accent color.
